Wild at Heart

Pscychopathic Deviates

Yesterday, while getting the results of my psychological evaluation (I had to have a psych exam for an application), I was told a piece of news that I have known for a long time: I am not normal. As a culmination of hours of multiple choice tests, the Minnessota Multiphasic Personality Inventory (a 380 question survey), Rorschach testing, and an hour of consultation, it has been scientifically confirmed that I am not normal (it must be comforting to all of my family, friends, former students, former teachers, co-workers, and employers to have this confirmed in such an empirical way.) Actually, to put it the way the Psychologist described it, “You have elevated levels of PD.”

“What is PD?” I asked.

“Psychopathic Deviate.”

Yes, I have elevated levels of psychopathic deviant behavior.

I am quite shocked that it took such an extensive battery of tests to reach that conclusion. When driving into the clinic, I was sitting at a stoplight waiting to turn left. The sign said, “Turn on green arrow only.” The light was green in the lanes next to me, but I didn't have a green arrow. It was still red, but I turned anyways. Always have. Always will. As long as it is safe. I think this observation could have saved 4 hours of testing and a slightly boring interview. Oh well. continue reading this post

The body runs on calories. The mind runs on ideas. The heart runs on desire.

We live in a culture that is excessively focused on the body. We try to find ways to manipulate the body, to make it strong and “healthy”, and we are told that if we have a strong and healthy body, we can do almost anything.

This is stupid. I have seen weak minds and unhealthy bodies do amazing things that no full-time gym member could ever accomplish. They conquered their challenges, not with a perfect body, but by having a strong heart. continue reading this post

DEMOCRACY, FREEDOM, AND THE CALL OF THE WILD

Have you ever had the chance to visit a National Park? Have you seen the sun set over the rim of the Grand Canyon? Have you walked through alpine tundra in the Rocky Mountains? Have you hugged a giant sequoia that shoots 300 feet into the sky?

If you haven’t, you should.

If you have, then you owe a large debt to those who gave these great gifts to you. You see, I am a great lover of democracy. To me, democracy is about the freedom to create a world that is better than you found it. It is freedom to give yourself to a good cause. And here in America, there is a never-ending fountain of democracy-loving people who laid the foundations and passed on gifts of splendor to future generations, and our national parks are one such heritage. continue reading this post

THE GREATEST MARKETER OF ALL TIME: MUHAMMAD ALI


Photo: Time Archives

Muhammad Ali is the greatest marketer of all time. He simply told people, “I am the Greatest.” He made it known, loud and clear, that he was the greatest in the sport of boxing, and he was saying that at the age of 20.

And at his retirement, after winning the heavyweight crown three different times (a record that remains this day), he proved his comments were true. Even to this day, he is acknowledged by everyone in the sport of boxing as the Greatest of all time.

One of my favorite quotes from Ali: “Some people say I’m cocky, they say I talk too much, and that I need a good whoopin’. But anything I say, I’m willing to back up.” This is why I think Muhammad is one of the greatest marketers of all time: his product delivered as promised. He talked a big talk, but he backed it up every step of the way.

Marketers and companies are really good at promising great things. A business claims that their product is going to help you, a politician claims to change society for the better, a school claims to build life-long learners. However, the business, politician, and school often do not deliver as promised. In many instances, the marketing is much better than the product. People get the word out, they claim that their product is amazing and going to change things, but it just doesn’t deliver. The problem is that many organizations spend more time developing their marketing instead of developing their product. continue reading this post

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